Nikon’s product announcements this year have been a slight letdown for me, as a DSLR fan I was excited to see if Nikon would be bringing anything fresh and new to the table in this area. It would seem not!
The interesting announcement though is Nikon’s new mirrorless system, they are the first of the big two to enter the game. The big mirrorless rivals… Sony, Panasonic and Olympus have been creating huge waves in the market with their mirrorless camera offerings. Nikon clearly have felt compelled to offer their own take on the mirrorless camera design, this is a smaller camera with a smaller sensor than the competition. Canon are yet to reveal a mirrorless camera, this could potentially prove costly to Canon’s market share.. time will tell.
The Nikon idea seems to be to make a ‘pocketable’ mirrorless camera, whether it’s performance will impress and the question of whether or not the device will be as successful as the competition is still under great question. This release from Nikon is creating alot of heated debate all over the internet at the moment. Also, I couldn’t help but notice how expensive this camera will be, if it was the price of an enthusiast compact camera, it would definitely have been on my shopping list. But for the time being, I am taking a step back and considering my options..
Check out the specs over at Nikon rumours.